In 2023, the Management Committee of 300 Mountain Scenic Spot adheres to the thought of socialism with Chinese Characteristics in the new era as the guidance, in-depth study and implementation of the theme education of socialism with Chinese characteristics in the new era, closely surrounding the work ideas of "drainage first, operation first, construction and maintenance" and "Cultural Tourism Investment Year" proposed by the county Party committee and the county government, and constantly increase the publicity and marketing efforts of the scenic spot.
Let's take stock of the ten highlights of the work of the management committee of 300 Mountain scenic spot in 2023.
Under the strong leadership of the county Party committee, the county government authorized the scenic area management Committee to manage the tourism development Group, and the management Committee transferred the three hundred Mountains and Dongshengwei scenic areas and three companies back to the tourism development Group's management and management, realizing the separation of "ownership, management and management rights".
Under the high attention of the county Party committee, in order to strengthen the unified management of tourism resources in our county, strengthen the party's overall leadership of tourism work, revoke the Party group of the three hundred Mountain Scenic area Management Committee, set up the three hundred Mountain Scenic area Party Working Committee, the chairman of the travel Group is a member of the Party Working Committee, and the party's leadership is more effective.
In order to integrate the resources of the human resources company and promote the integrated marketing of 300 mountain and Dongshengwei, the Dongjiangyuan 300 Mountain marketing Company was set up to realize the double growth of tourist reception and tourism comprehensive income.
Through active efforts, the third East Jiangyuan Green Sustainable Development Forum was held in Anyuan 300 Mountain, nearly 300 experts and scholars from all over the country participated in the forum, of which 2 academicians participated in the meeting, greatly expanding the influence of East Jiangyuan 300 Mountain, and further consolidated the status of Shandong River source.
In July 15, on the occasion of the successful evaluation of the three Hundred Mountains as a national 5A tourist scenic spot, the first East Jiangyuan Three Hundred Mountains Music Festival was held in the hot spring resort in cooperation with Shanghai Ctrip Company, inviting well-known artists from all over the country to perform, and promoting the three hundred Mountains at the source of the East River, achieving the desired effect.
In order to enrich the tourism form of 300 Mountain, strengthen the brand of Kangyang, make full use of the existing tourism assets, transform the original office of the Management Committee of 300 Mountain Scenic Spot into the base of 300 Mountain Health care, and introduce the operation and management of Jianghu Kang Yangshou Health Management (Shenzhen) Co., LTD., achieving a profit of nearly 300,000 yuan that year, and is expected to make a profit of 1 million yuan in 2024.
Through the way of "Go out, please come in", successfully held 6 tourism promotion meetings, including 4 in 300 Shan, 1 in Shenzhen and 1 in Hong Kong, 300 Shan was rated as "the most popular domestic tourist destination" and "the most popular domestic tourist scenic spot" by the Hong Kong China Tourism Association, 300 Shan's popularity and reputation were further strengthened, and 300 Shan's circle of friends further expanded. It has been fully affirmed by the superior tourism authorities, tourism peers and the majority of tourists.
Through unremitting efforts, the annual introduction of investment projects 5, of which three hundred mountain scenic area two consumption project, billion share car two investment projects signed that year, the year put into production, enrich the tourism format, convenient for tourists to travel, improve the tourist experience. Orchid investment project is promoting the landing, three hundred mountain health (rural revitalization) investment project is strengthening communication with customers, and strive to sign a formal contract as soon as possible.
In order to excavate and enrich the cultural connotation of 300 Mountain and give everyone a comprehensive understanding of the history of discovery, protection, development and utilization of 300 Mountain scenic spot, {300 Mountain Records} has been compiled in cooperation with the county Party History Office. {300 Mountain Records} has been completed and is being revised and improved for publication before the Spring Festival.
With the county Bureau of Culture and tourism to jointly strive for the central budget funds of 300 mountain infrastructure construction project 40 million yuan (of which 32 million yuan of superior financial funds), most of the projects have been completed, effectively improving the infrastructure of 300 Mountain scenic spot. At the same time, strive for the provincial and municipal cultural tourism department 300 mountain 5A brand creation incentive funds of 5 million yuan.
When the new dollar starts, everything is renewed. In 2024, under the strong leadership of the county Party committee and the county government, the Management Committee of the 300 Mountain Scenic Spot will fully implement the spirit of the Party's 20 major conventions, deeply study and implement the spirit of the General Secretary's inspection of Jiangxi's important speech, focus on the goal requirements of "going ahead, fighting first and doing well", engage in full drive, firm confidence, and work hard to write a new chapter in the high-quality development of the 300 Mountain Scenic spot.
策划：林象森、罗北石
审定：唐 菊
审核：唐 彪
编辑：朱珍珍
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